c. 1930's american vintage industrial single light factory pendant with a nicely worn and weathered cobalt blue porcelain enameled "deep bowl" profile reflector. retains the original weatherproof white porcelain keyless socket assembly fully enclosed within the reflector's socket housing. the industrial pendant fixture has been rewired. the reflector is comprised of cold-rolled steel. underside retains the original white enameled porcelain reflective finish. the uniquely shaped, rolled rim reflector was likely used to illuminate a signboard. manufactured by the ivanhoe-regent works of general electric, cleveland, oh.